Discovery and opportunity meetings, in your sales calendar, with your ICP.
Not all of your pipeline has to come from marketing.
Tell us which companies you want as clients. We build the data, find the decision-maker and open the conversation.
No meetings, no invoice.
Calling now
Industrias Coval, S.L.
Marta Ruiz · Head of Operations
Call notes
Your queue
- Talleres Nervión
- Grupo Aledana
- Vantia Logística
- Nortec Sistemas
- 47
- Calls today
- 12
- Contacted
- 3channels
- Email, LinkedIn and phone coordinated on the same accounts.
- 10steps
- From ICP to a meeting that happens, post-booking included.
- GDPR+ LOPDGDD
- In line with the applicable framework.
A list and a phone are not a system.
- 01
We choose who to talk to
We define the ICP and build the data: which companies fit and who decides inside.
- 02
We open the conversation
All three channels on the same account. Each touch gives context to the next.
- 03
We carry it to the meeting
We confirm, remind and rebook. A booking is not the result: the conversation has to happen.
Companies in your ICP
Data built for your ICP
Decision-maker found
The person with authority to decide
A real conversation
Need, timing, context and fit
A meeting that happens
Confirmation + follow-up + post-booking
No brochure ratios: each campaign is measured against its own ICP.
“We don't want to give you more leads. We want to put your sales team in front of more potential buyers.”
You don't need more leads. You need more conversations.
Almost all B2B acquisition is built around getting the market to come to us. Outbound adds the opposite motion.
- A good closer with few conversations still has a ceiling.
- A database is not pipeline. Neither is a form.
- While you wait for a company to come to you, another one could be talking to them today.
Inbound and outbound don't compete. One captures demand; the other goes out and creates it.
The method that turns conversations into pipeline
From ICP to a meeting that happens. And what the market gives back improves the campaign.
Phase 00
Diagnosis
Your ICP, your offer, your objections and your competition. Before we contact anyone.
Phase 01
Activation
Data built, decision-makers found and a message per channel.
Phase 02
Execution
All three channels on the same accounts, and follow-up through to the meeting.
Phase 03
Optimisation
We analyse response, objections and show rate to sharpen the campaign.
A typical month
- Booked
- Rebooked
- Held
Operations and data processing in line with GDPR and LOPDGDD, defined contractually.
MeetFlow is the system we run your campaigns on. And since we invoice per meeting held, it's where you check what you're paying for.
We don't report it. You watch it.
Everything in one place
Accounts, contacts, conversations and meetings in a single system.
More reach
The team spends its time talking to companies, not maintaining lists.
Traceable invoicing
Every meeting that goes on an invoice is in there. You don't take our word for the count.
MeetFlow · Meetings board
Booked
2Confirmed with the decision-maker
Vantia Logística
Nuria Bastos · Head of Operations
Wed 12:30
Delta Cerámica
Álvaro Ripoll · Finance Director
Thu 10:00
Rebooked
2It fell through and we got it back
Textil Almenar
Clara Ferré · Sales Director
Fri 09:30
Novaquim
Rubén Lacasa · Head of Procurement
Mon 16:00
Held
3Your team was in the room
Grupo Sedaví
Ignacio Tormo · Managing Director
Tue 11:00
Aurenta Seguros
Pilar Casadó · Head of IT
Tue 13:15
Bimotec Industrial
Sergio Valera · Plant Manager
Wed 09:45
What moves the show rate
How far ahead it's booked
- Same dayBest window
- 1–3 days
- 4–7 days
- 8–14 days
- 15+ days
Time of day
- Before 10h
- 10–12h
- 12–14hBest window
- 14–16h
- 16–18h
A complete system. Not a list and a phone.
Cold calling is one piece. The value is in the system around it.
| Aspect | Traditional SDR outsourcing | bidi solutions |
|---|---|---|
| Channels | One or several channels with no shared operation | Email, LinkedIn and phone coordinated on the same accounts |
| Data | Supplied by the client, or handled as a separate list | We build it from the agreed ICP |
| Team | A pool or rotating-resource model | An assigned, stable team for the whole campaign |
| Output | Meetings booked | Valid meetings that actually happen |
| Reporting | Mostly activity | Attempts, contacts, bookings, show and outcome |
| Invoicing | A monthly fee, results or not | Per qualified meeting that actually happens |
| Continuity | Mostly based on contract term | Continuing depends on results and fit |
One conversation is enough to know whether we fit. If we don't, we tell you there.
No long forms, no 30-page proposals.
Industrias Coval, S.L.
Marta Ruiz · Head of Operations
- What they want
- To replace a custom ERP nobody maintains any more.
- Budget
- Approved for next quarter.
- Who decides
- Marta, with sign-off from the finance director.
- Competition
- Renews with their current vendor in January. That's the window.
Your sales team gets the context available before the meeting.
We charge per meeting held
Frequently asked questions
Which channels do you use?
Email, LinkedIn and phone on the same accounts. The call is the most direct channel, but we never depend on a single touch.
Where do the prospects come from?
We build it from the agreed ICP: which companies fit and who decides inside. You don't supply the list.
What if the prospect doesn't show up?
That's our job. We confirm, remind and rebook: the goal isn't to fill your calendar, it's meetings that happen.
Which sectors do you work with?
The sector matters less than having an identifiable ICP and an economy that makes the channel worth it. In practice it works well in SaaS, FinTech, LegalTech, cybersecurity, manufacturing and professional services.
What does it cost?
No meetings, no invoice: we charge per qualified meeting the decision-maker actually attends. The price comes from your deal size, your ability to close and how hard your ICP is to reach, and we work it out with you before we start. The full terms are on the pricing page.
What's the minimum commitment?
Agreed before we start and put in writing. First we validate, and when it works, we scale.
Still got one?
Ask us in 30 minutes